Businesses That Need to Comply with U.S. Wireless Do Not Call Laws

The U.S. Federal Communications Commission (FCC) has implemented the Telephone Consumer Protection Act of 1991 (TCPA) with adopted rules that prohibit telemarketing calls to devices where the called party is charged for the call. Known as "Wireless Do Not Call rules", these rules prohibit the initiation of telephone calls using automatic telephone dialing systems or an artificial or prerecorded voice to telephone numbers assigned to a paging service, cellular telephone service, specialized mobile radio service, or other radio common carrier service, or any service for which the called party is charged for the call. Violations can result in fines of up to $11,000 per incident. Calls made for emergency purposes or made with the prior express consent of the called party are excluded.

Before the introduction of wireless number portability in 2003, it was easy to identify which telephone numbers were assigned to wireless phones. But as end users began porting their residential, wireline telephone numbers to wireless devices, the usual methods of identifying wireless telephone numbers became ineffective. The rapid expansion in the number of mobile devices further complicates identification.

In response, the North American Portability Management LLC  authorized Neustar to provide an Intermodal  Ported TN Identification Service (a/k/a Wireless Do Not Call) that helps businesses avoid violations of the TCPA. This subscription service allows marketers to identify telephone numbers ported from wireline to wireless service providers, and vice-versa.

Learn more about the TCPA Compliance Service.